Pizza has long been a favourite in South Africa, but now, a bold new player is entering the scene, Pinsa, the ancient Roman flatbread that’s lighter, crispier, and more digestible than traditional pizza. Thanks to a delicious new partnership between Wilderer and Core Catering Supplies, South Africans can now experience the authentic taste of Pinsa in multiple ways: whether it’s hot and fresh from the oven, assembled at home with curated toppings, or ready-to-use bases for hospitality professionals.
So what exactly is Pinsa? Unlike pizza dough, Pinsa is made with a carefully balanced blend of wheat, rice, and soy flour, and is slow-fermented for up to 72 hours. This creates a base that’s lower in gluten, easier to digest, and beautifully crispy on the outside with an airy softness inside. With its signature oval shape and rustic finish, Pinsa isn’t just a meal, it’s a culinary statement.
The versatility of Pinsa is what makes it a game-changer for South Africa’s food scene. Restaurants, hotels, caterers, and delis can now serve something truly unique, thanks to the availability of ready-made Pinsa bases that offer consistency, speed, and premium quality. Whether you’re crafting gourmet dishes in a fine dining kitchen or looking to upgrade your casual menu with a signature twist, Pinsa gives your offering a modern edge rooted in tradition.
But it doesn’t stop there. Wilderer and Core Catering also launched freshly made Pinsa to eat on-site or take away, perfect for foodies on the move who want to try something new. For those who love to get hands-on in the kitchen, there’s the ‘Make It at Home’ Pinsa kit complete with a parbaked base and portioned gourmet toppings. It’s the ideal way to bring a Roman dining experience into your own home.
This initiative is more than a trend, it’s a movement. And South Africa is ready. With Wilderer’s innovation in food and drink and Core Catering’s reach in the hospitality industry, this collaboration is set to put Pinsa on menus and dinner tables across the country.
Whether you’re a chef, a hotelier, a deli owner, or just a curious food lover Pinsa is here. It’s light, it’s elegant, it’s Roman and it’s ready to rise.
Want to stock Pinsa in your business, enjoy one fresh, or build your own at home? Get in touch with Core Catering Supplies or visit Wilderer to be part of the Pinsa revolution.
